Each Tuesday in August, a portion of the proceeds from all food and drink sales generated during lunch and dinner at both Tomato Head locations goes directly to Dolly Parton’s Imagination Library of Knox County. All donations to Imagination Library are matched 100% by the Governor’s Books from Birth Foundation.
“Dolly Parton’s Imagination Library of Knox County is very excited to partner with Tomato Head to have the opportunity to promote awareness of the importance of early literacy,” said Holly Kizer Imagination Library coordinator.
Imagination Library mails one new, age-appropriate book to any child under the age of five in Knox County, at no cost to the family, and this partnership will enable us to reach additional children in the community.
Over 69% of all Knox County children under the age of five receive books from Imagination Library. One of the many benefits of enrolling children in the program is that they show positive performance in almost every demographic category tested including race, gender, socio-economic status and mobility when measured against peers who are non-participants.
“It is a great honor for us to partner with Dolly Parton’s Imagination Library of Knox County. Our kids participated in the Imagination Library program and they were so excited to get the books each month. We hope that the program can continue to grow to bring that monthly joy to more and more children,” said Tomato Head owner Mahasti Vafaie.
For more information or interviews, please contact Holly Kizer, Imagination Library Coordinator, at 865-215-8784 and hkizer@knoxlib.org, or Michael Kuczmarski, The Tomato Head’s Marketing Director, at marketing@thetomatohead.com and 865-850-2318.
Interested in enrolling your child? Click the Imagination Library of Knox County logo below.